The Sensi Family first began business in 1895 with Pietro Sensi. Pietro’s sons, Vittorio and Armido, continued their  father’s business and founded Fratelli Sensi. With the third generation, Pietro and Giovanni, greater focus was placed on the wine making business and the Fratelli Sensi wines became famous throughout Tuscany. With the fourth generation, Massimo, Marco and Roberta, who joined the company in 1987, the Sensi name became successful in international markets further to developing their wine-making, farming and technology. They now own 65 hectares of vineyards in Tuscany.